Name :  Cable

Client : CNN Create

Date : 2023

Project type : Character design 

I collaborated with Create on a project to create a versatile character avatar, Cable number 1, to represent the company in articles, presentations, and campaigns. My task was to design three distinct versions of Cable for different contexts: Fashion Girly (European), Business Man (Middle Eastern), and Hippy Traveler (American). Using my design skills, I ensured a cohesive look across all versions, blending graphic design elements while capturing cultural nuances. The result is a set of diverse Cable avatars, each tailored to resonate with specific audiences and contexts.